Ride-hailing Turf War in Botswana: inDrive Drivers Protest Low Fares

Bizbooq

Bizbooq

November 04, 2024 · 2 min read
Ride-hailing Turf War in Botswana: inDrive Drivers Protest Low Fares

In Botswana, inDrive ride-hailing operators are feeling the pinch of low fares and high commission rates, leading to reduced revenues. The introduction of a 10% commission by inDrive this year has added to their woes. Drivers claim that the base fares are too low and should be increased, echoing a trend across Africa where gig drivers feel the gig economy model unfairly favors customers.

inDrive argues that the commission is necessary for business sustainability, but drivers are skeptical. They point to the company's unique selling proposition, which allows drivers and riders to negotiate prices, as a major pain point. With fares already low, drivers struggle to negotiate better prices, leading to reduced earnings.

The launch of Estonian ride-hailing giant Bolt in Botswana in March has further intensified competition, setting the stage for a battle for market share. As the turf war heats up, drivers may finally get the fare increases they've been demanding. inDrive's expansion into Francistown, Botswana's second city, may also bring some relief to drivers. But for now, the ride-hailing landscape in Botswana remains uncertain.

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